I created this brand campaign for Air Arabia, highlighting the airline’s key USPs—affordable fares, seamless travel, and customer-centric services. The campaign celebrated the joy of travel, encouraging passengers to share their experiences while reinforcing Air Arabia’s promise of value and convenience. Produced entirely in-house, including photography and videography, it maintained high creative quality at zero production cost. Rolled out across outdoor and social media platforms, the campaign generated strong engagement, turning real traveler moments into a compelling brand narrative.
Key Visuals
Outdoor Campaign
